Category Archives: Press release

CESP opinion on Vertigo’s changes to the to the CinExpert weekly cinema survey

CESP presented the opinion of its Scientific Committee during a college on the changes made by Vertigo to the methodology of the CinExpert system, the benchmark audience measurement system for the cinema. These changes were considered satisfying by the Scientific Committee. In addition, subscribers opted for the audit of the weekly study, scheduled for the second half of 2024.

Discover the opinion of CESP

Last audit of the Observatoire des usages Internet, Téléphonie et Services Mobiles (OUI-TSM), before Médiamétrie sets up a single establishment survey

In 2022, CESP accompanied Médiamétrie in the realization of the project of bringing together the TV and Internet establishment surveys, Home Devices and OUI-TSM. This project for a single establishment survey is rooted in the cross-media context and will allow an increase of the sample size of the establishment survey of the Global Internet Audience study, in accordance with the recommendations of CESP Scientific Committee. After this conclusive test, Médiamétrie officially set up this unique etablishment survey in January 2023.

Discover the latest conclusions of CESP