Category Archives: Press release

The results of the 14th wave of the Digital Ad Trust certificate are published

Now held every six months, this wave ran from April to October 2021, and 116 sites have been certified. The Digital Ad Trust certificate, for Display and /or Video, demonstrates the commitment of the advertising industry and the publishers for a responsible digital advertising, reasoned and respectful of its audience.

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CESP publishes the audits of the Médiamat panel as well as its Establishment survey, Home Devices

CESP has made available the annual audits of Médiamat and Home Devices to its members.The quality monitoring of fieldworks and the results analysis testify of the good conditions of realization of the studies in spite of the Covid-19 pandemic.For the first time, this new audit reveals the CESP conclusions on the integration of the measurement of out-of-home TV based on the AIP panel.

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