Press

Project Directo

Patricia SCHULTZ

pschultz@cesp.org
01 40 89 63 71

CURRENCY STUDY

CESP continuously monitors ACPM’s ONE NEXT research, the currency study for measuring press audiences in France. Its main purpose is to measure and qualify press readership among people aged 15 or over residents in mainland France across all press formats and channels.

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Colleges

Chairs of the Press college

Sophie Renaud & Charles Jouvin

Research Director 366 / Marketing, Research and Communication Director Prisma Média Solutions

 

Prochain
Collège

Next college

A new date will be communicated shortly

Agenda :

  • To be communicated at a later date

Previous
college

June 2021, 29th

This college was dedicated to the following topics :

    • Temps d’échanges autour des principales conclusions de l’audit OneNext 2020
    • Réponses aux questions envoyées en amont du collège

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(MEMBERS ONLY)

Press college for 21.05.21
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Press college for 04.11.20 #OneNext semestre1-2020#TEMPO
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Press college for 18.06.20 #OneNext2019#FAQ
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Press college for 03.12.19 #OneNext # Tempo #FAQ
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Press college for 09.10.19 #TravauxSurOneNext #ASI #PDRF #AttentesMesureOneNext #SuiviCES
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Ad hoc Audits

Premium

The Premium study has been conducted by AudiPresse since 2009. It involves surveying company executives, business leaders and high-income households. The main aim of the Premium study is to measure and qualify press readership (dailies and magazines) among a specific population segment defined by ACPM: executives, self-employed white collar professionals, business leaders and individuals living in a household whose net annual income exceeds €60,000. This study also furnishes data on radio listening and TV watching habits, on the frequency of visits to press websites and on media markets.

The EMGS (Etude Médias Grand Sud) study is the eighth such study conducted by TNS Sofres on behalf of the SUD OUEST PUBLICITÉ sales house. In 2010, the geographical scope of the study was extended to the Les Journaux du Midi region. Its aim was to measure the readership of regional and local media in the publishing areas of Sud-Ouest (21 publications in the case of Sud-Ouest dailies and 14 in the case of Les Journaux du Midi). The study encompasses all persons aged 15 and over resident in the 14 departments included in the sample, a total of 5,924,000 individuals (3,572,000 for the region covered by Les Quotidiens du Sud-Ouest and 2,352,000 for Les Journaux du Midi).

EMGS