CESP Lab is a forum focused on scientific topics. You can navigate around publications, online tools and check the Scientific Committees schedule.
Scientific Committee and CESP Data Science team publish articles to shed light on technical aspects of audience measurement and data analysis.
CESP website offers its visitors online tools. The interactive UI leads you towards technical concepts about audience measurment and advertising efficiency.
Benchmarks built by CESP enlight the pros and cons of a group of market solutions according to a rigorous and scientific process.
The Scientific Committee is the symbol and ultimate guarantor of the quality of CESP audits and publications in France and abroad. A space for discussiong and evaluating the quality of audience measurements.