Lab CESP

CESP Lab

CESP Lab is a forum focused on scientific topics. You can navigate around publications, online tools and check the Scientific Committees schedule.

Articles

Scientific Committee and CESP Data Science team publish articles to shed light on technical aspects of audience measurement and data analysis.

Online tools

CESP website offers its visitors online tools. The interactive UI leads you towards technical concepts about audience measurment and advertising efficiency.

Benchmarks

Benchmarks built by CESP enlight the pros and cons of a group of market solutions according to a rigorous and scientific process.

Scientific Committee

The Scientific Committee is the symbol and ultimate guarantor of the quality of CESP audits and publications in France and abroad. A space for discussiong and evaluating the quality of audience measurements.

Committee members

Plenary Scientific Committee
Presentation of the cinema audit report, trends and international projects
Plenary Scientific Committee
Mobimétrie Audit report presentation
Plenary Scientific Committee
Cinema discussion and presentation: 1st focus on the global internet
Plenary Scientific Committee
Presentation of the OneNext audit report
Plenary Scientific Committee
Presentation of the OneNext audit report
Plenary Scientific Committee
OneNext discussion, Mobimétrie discussion
March 14th, 2026
April 14th, 2026
April 21th, 2026
May 12th, 2026
May 26th, 2026
June 9th, 2026

Data Science Director

Olivier HAYS

ohays@cesp.org
+ 33 6 47 81 37 32